Building Your Brand and Ideal Space – Illinois Construction Corp

Goals
Illinois Constructors(ICC), a heavy construction general contracting firm, constructs, modernizes, and restores the integrity of vital structures such as bridges, railways, roadways, marinas, and other facilities for government, municipal and private clients. They wanted to demonstrate their operational leadership and sound methodology especially in acute, critical circumstances.

Summary
ICC stated that they received positive interest and calls from prospects each time a news release was highlighted and published in the trade news. An integrated marketing communications campaign utilizing public relations, articles and other marketing initiatives were utilized to generate leads and outcomes. This particular project was highlighted in two industry publications. The U.S. Coast Guard gave Illinois Constructors Corporation only 112 hours to remove and then repair the shaft of a 60,000 pound wheel used to raise a nearly 100 year-old lift-bridge. The Elburn-based company, with the help of a Chicago fabrication shop, worked around the clock to complete the work on schedule. This video demonstrates specialized expertise and demonstrates the ideal space of their services. The video was produced in collaboration with ENR.

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