This webinar, “Copyrights and Trademarks 101: What You Need to Know to Ask the Right Questions,” is meant to answer your basic copyright and trademark questions and get you grounded in the terminology. Highly effective marketing strategies include brand enhancement and trademarks and copyrights often enter the process. By attending this program, you will learn: 1) difference between a copyright and a trademark, 2) different legal protections, 3) how to obtain a copyright on copyrightable material, 4) how to come up with a strong trademark, and 5)what levels of protection are available for your trademark depending on its strength. Speaker: Aaron M. Cooper, Attorney, Law Firm of Aaron M. Cooper
Download session here.